AW16's best ad campaigns and why we need them!



While admiring this season's finest fashion ad campaigns, I Carrie Bradshaw-ly got to thinking - do we still need these?!

Kenzo x H&M: FIRST LOOKS!

























When Kenzo was confirmed as the most recent H&M designer collaboration, the twittersphere seemed more excitable than usual. While previous collaborations such as Versace, Karl Lagerfeld and last year's Balmain have been a sort of novelty for the brands from the upper realms of the fashion stratosphere to create high street clothing (emulating but of course never quite matching the aesthetic or quality of their own designs) this collab could be one to break the mould. 

Best of the Rest: A round-up of my favourite looks this season


And there it is - another menswear micro-season wrapped up. We've seen 70s hippies at Moschino, 90s psychedelia at Gucci, naked kings at Commes des Garçons, British heritage marrying Parisian elegance at Dior and a celebration of the British seaside at Topman Design. What a trip! 

While this has probably been the best set of collections I've seen in years, there's still a long way for menswear to go when it comes to experimentation and boundary pushing.

Here, I've pulled together some of my favourite looks from some of my favourite brands which deserve shout out for showing something different, playing around with proportion, print and generally being less conservative and more experimental. Something the world is in dire need of - bravo!


African-inspired prints, perfect pattern clashing and global jet-set chic at Louis Vuitton (Kim Jones I love you please dress me every day k thanx bye) 


REVIEW: Gucci Menswear - Spring 2017

Ever wondered what it would be like if Bryan Fuller and Wes Anderson designed menswear? Me neither, but now, we don't have to! 


In a clear digression from its Brit-punk infused Cruise collection where Britain's melting pot cultured was realised in all its kaleidoscopic splendour, Gucci's Spring 2017 Menswear show was a worldly, multicultural myriad of geek-chic and historic-looking Chinese silks. 

PUMP UP THE VOLUME: This season's standout trend


Left: MSGM Resort 2017 Right: BOSS Resort 2017

Every season I study countless images of runways, presentations, trade shows and street style shots from all over the world to see what's going on in the world, you might say that even though it has been longer than I care to admit since I graduated, you never really stop being a fashion student.  This season, one thing has been inescapable - volume. Usually I get caught up in the types of fabric shown, how they're used and manipulated, but this season the one standout theme is the sheer amount of fabric. 

Oversized, super long, voluminous, long line, ill-fitting, baggy, however you may refer to it, in this post-recession era brands are being wholly unapologetic for their decadence. Gone are the minimalist, streamlined, clean lines of season past and here we have enough fabric in one garment to make a head to toe look.

A heavily denim-clad Pitti Uomo attendee shot by Phil Oh 

REVIEW: Gucci Cruise 2017




I have a confession: Alessandro Michele is a name I didn't know two years ago. Now however  it is a name I can barely go a week without saying. Gucci's Creative Director made absolutely no effort to ease his vision into the esteemed house's history when he took the helm in January of last year. Instead, he arrived in a explosion of prints, patterns and textures, a stark contrast to the heightened glamour of Gucci past. Talk about an entrance. This season, (Gucci Cruise 2017) was no exception. In fact, it was a step up.